Mastering Market Research on Any Budget

Leveraging quantitative market research to fuel PR and content marketing campaigns is a great way to build brand awareness, increase share of voice and attract new prospects. We share tips for setting up a market research study that meets your objectives and fits your budget.

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Allow agency staff to own their work experience

in 2005, The Fletcher Group built a virtual team that put a focus on people and talent versus geographic location and traditional schedules. Here’s what we’ve learned from 15 years of experience in a virtual office where talented, ambitious people come together and own their work experience.

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The Future of Fintech Events

payment and fintech shows are beginning the transition back to in-person or hybrid formats, so we asked two experts about the digital transformation of industry events and what their role may be going forward.

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