Category: Content Marketing
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How Do I Get My Content to Show Up as a Source in ChatGPT? (And Other LLMs)
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We sat down with LLM and GEO expert Rosemary Brisco to discuss how brands can advance their LLM visibility.
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The Difference Between Brand Awareness, Demand Generation, and Lead Generation: Setting the Right Expectations For Each Strategy
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Awareness vs. Demand Gen vs. Lead Gen
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Gen AI Tools for Marketing and PR: A Framework for Compliant and Ethical Use
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Ethical Gen AI use for PR and marketing.
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B2B Branding: Why You Need a Brand Positioning Playbook
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Tips to develop your brand playbook
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4 Ways PR and Marketing Helps Professional Services Stand Out
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Drive brand awareness and growth
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What New Entrants to the Payments Market Need to Know Now
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With The ROIG Group’s Sheree Thornsberry
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TFG’s Jennifer Tramontana Named a Top Woman in PR for 2022
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Entrepreneur Honored by PRNEWS
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How to Plan Your Next PR and Content Research Project
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Research that fits your business and your budget.
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Creating a Future-Proof PR and Content Marketing Plan
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How to plan for growth in a time of rapid change
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Content Marketers: Being Asked to Do More with… More?
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Make the most of extra budget
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Two Top Payments and Fintech Brands Select TFG as Agency of Record
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Netspend and TreviPay Join Client Roster
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B2B Newsletter ROI: Email Marketing Strategies Worth Your Time
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How your brand can stand out in the inbox
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Journalist/PR Collaboration Headlines Muck Rack’s 2022 PR Report
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PR Pros and journalists: building better bridges
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The Lines are Blurring
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When PR and marketing teams collaborate, magical things can happen:
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How to Use Market Research for Brand, Marketing and PR Strategy
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Research drives timely relevant content.
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Forbes: Five Important Emerging Trends in Retail Technology
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Forbes published insights from our founder and president, Jennifer Tramontana
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Forbes: 6 Helpful Tips for Running Sponsored Content Campaigns on LinkedIn
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TFG’s Jennifer Tramontana shares six tips for effective LinkedIn sponsored content in Forbes.
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12 Innovative Brands Revolutionizing Retail
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Retail brands are adopting new technologies to enhance consumer experiences
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The Evolution of the Workforce and the Family Friendly Workplace
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TFG combats industry burnout with flexible, family-friendly strategies, benefiting both employees and clients.
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Building a Strong Company Culture across Miles
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Embracing remote work for a more productive and engaged team
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Bringing Home Hardware: Fletcher Group Wins Two MarCom Awards
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In collaboration with our clients, PR and marketing assets we helped create were recently honored by the MarCom Awards
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PR Measurement: Turning Insights into Impact
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Useful insights from Agility PR’s webinar series on the importance of PR measurement
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7 Sweeps Strategy: The Key to Capturing the Voice of the Customer
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With The ROIG Group’s Sheree Thornsberry
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Do You Need a B2B Brand?
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How a strong B2B brand can generate huge value that you can take to the bank
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Do You Invest in B2B Brand Awareness or Lead Gen?
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Mapping out campaigns that raise awareness for your brand and generate top-of-funnel leads
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