Forbes recently published insights from our founder and president, Jennifer Tramontana, about how Gen Z is changing retail as we know it. For them, it’s all about the journey, with 75 percent who prefer shopping at retailers that deliver irresistible in-store experiences such as augmented reality. In order to stay relevant with the next “It” generation, retailers are turning to a plethora of new technology. View the emerging trends in retail technology that will shape retail in 2020 and beyond.
- Chatbots are on the rise
- Online shopping isn’t killing in-store
- Augmented reality is on the verge
- Loyalty will win on mobile
- Blockchain will revolutionize retail processes
Access the full tips and insights in the Forbes article here.
SOURCES:
- Ubisend 2017 Chatbot Report
- Helpshift Study: 2017
- Messaging Apps and Chatbots for Brand Marketing, Liveworld 2017
- Omni-Channel Selling Guide, 2017
- Debunking the Retail Apocalypse, IHL, 2017
- Retail Perceptions: The Impact of Augmented Reality on Retail
- ABI Research
- Code Broker 2018 Loyalty Program Consumer Survey
- Bond Loyalty, The Battle for Love and Loyalty
- The Definitive List of (Current) Blockchain Possibilities in Retail
- Deloitte Report 2017, New Tech on the Block
- Juniper Research
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