This comprehensive report explores key trends and insights within the financial technology sector and highlights the strategies pushing forward some of the world’s preeminent fintech brands.
Key findings from this year’s Women CMOs in Fintech report include:
- Marketing investments remain strong
- CMOs have moved from building respect to orchestrating the show
- Generative AI is enhancing efficiency
“The CMOs we surveyed are the minds behind many of fintech’s leading brands – their insights provide a helpful roadmap for how the industry can continue to grow and thrive into the future,” said Jennifer Tramontana, president of The Fletcher Group. “As an agency, we are committed to fostering and amplifying women’s voices in a space where female leadership is still underrepresented. This report provides valuable insights into the fintech sector and champions the achievements and perspectives of women leaders.”