Professional services companies can benefit from modern PR and marketing practices that utilize industry research, branding strategies and content marketing. We show you how it’s done with 4 tips (and examples) for integrating PR and marketing to grow your business.
We interviewed some of the fintech industry’s most dynamic CMOs. Discover what’s driving their branding and lead gen strategies heading into 2023 in our new eBook.
We’ve combed through MuckRack’s 2022 State of PR Report to analyze three key findings informing our current work and our strategic planning for the future.
Fletcher Group Founder and President Jennifer Tramontana was recently named one of PRNEWS’ Top Women in PR for 2022. Jennifer, who founded The Fletcher Group in 2005 and has led the agency for more than 17 years, was honored in the Entrepreneurs category of the awards.
Now more than ever, investing in your B2B brand will yield valuable bottom line returns. We examine what makes branding essential for B2B companies and how to shape your brand story to support your business strategies.
The majority of B2B businesses struggle to generate the marketing qualified leads that are crucial for sales growth. We’ve been aiding B2B clients in this arena for decades and we’ve compiled 5 must-dos for B2B marketing success.
The Fletcher Group is growing! We’re looking for PR and marketing pros to join our team. Want to learn more? Read our post for job description and experience requirements, then send us your resume at info@fletchergroup.com.
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