Today, companies are using branded research to fuel real PR and content marketing success. We’ve created a playbook based on extensive experience to help you navigate the complex world of market research so you can conduct the study that meets your objectives and stays on budget.
We are proud to announce that The Fletcher Group was named a 2023 Boutique Agency of the Year by the venerable PR and communications publisher Ragan PR Daily.
Sponsored content is an increasingly popular form of inbound marketing used to reach target audiences. We’ve collected best practices from decades of experience to craft a comprehensive Sponsored Content Playbook. Let us show you how to make the most of these pay-to-play partnerships.
The holiday season is a great time for retail brands to land highly-visible media placements. However, Q4 is the most crowded and competitive time to pitch. To rise above the noise and capture a piece of the conversation this holiday season, here’s what your pitch team should be doing for you.
Professional services companies can benefit from modern PR and marketing practices that utilize industry research, branding strategies and content marketing. We show you how it’s done with 4 tips (and examples) for integrating PR and marketing to grow your business.
We interviewed some of the fintech industry’s most dynamic CMOs. Discover what’s driving their branding and lead gen strategies heading into 2023 in our new eBook.
TFG’s own Alissa Clayton recently attended Tearsheet’s inaugural Power of Payments Conference. Read her takeaways from a day packed with insights.
We sat down with Payments industry veteran Sheree Thornsberry from The ROIG Group to hash out what new entrants to the payments space – fintechs and non-fintechs alike – need to know now.
We’ve combed through MuckRack’s 2022 State of PR Report to analyze three key findings informing our current work and our strategic planning for the future.
Now more than ever, investing in your B2B brand will yield valuable bottom line returns. We examine what makes branding essential for B2B companies and how to shape your brand story to support your business strategies.
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