The Retail Gift Card Association represents 100+ regional and national brands that operate in the retail, restaurant, travel, and entertainment space. The organization promotes best practices to help the industry grow, shaping it in ways that benefit both members and consumers
Public relations and earned media software company Cision released its annual State of the Media Report, investigating the roles of truth and trust in the business of journalism. Access the top five eye-opening takeaways from 2019.
Access five B2B marketing strategies that we’ve helped clients implement to fill the sales funnel with more MQLs.
Here are five guidelines to keep in mind when developing an effective content strategy for your industry event.
Integrated marketing strategies that drive KPIs and ROI. Strategic marketing is key to accelerating growth. This is especially true for emerging brands, when you’re entering new markets, or if you’re looking to take market share from a competitor. Whether you have a full marketing team or are building one over time, an external marketing partner can plug gaps in expertise or help you scale for key initiatives. We do just that by delivering integrated marketing strategies and execution that drive both KPIs and ROI. Clients work with us to: Set strategy from prioritizing marketing spend and distribution channels, to developing integrated marketing
Integrated marketing strategies that drive KPIs and ROI. Our integrated marketing plans keep our clients’ businesses in front of the right prospects at the right time, with strategies that retain, upsell and cross sell. The Fletcher Group’s approach gets to the heart of a target audience’s needs. From there, we set a clear, focused roadmap for achieving success and delivering recurring revenue. Our marketing services include: Multimedia Content Creation Thought Leadership Sales Enablement Inbound Marketing Paid and Sponsored Content Social Media Website Creation We are B2B marketing professionals who understand long sales cycles, complex products and lifetime customer value. To
Money20/20 is four weeks away, bringing together the most noteworthy speakers and biggest brands in fintech and financial services. Many companies that attend will spend an enormous amount of time and budget to try to stand out among the hundreds of brands and thousands of people, with mixed success. We’ve compiled three tips that our clients have used to book more meetings, get on-camera media interviews and boost their brand’s presence at the show, without breaking the bank. Leverage the Money20/20 daily briefing to promote your news. Get your announcement in front of the press by submitting your announcement online here. It